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ACQUIRE - ENGAGE - RETAIN
Along with sweepstakes and coupons, viral marketing is one of the most powerful acquisition tools available. Let satisfied customers, new users, sweepstakes entrants and others be your “official” spokespeople, recommending your company, brand or promotion. The Vigorate Viral Marketing touchpoint can be used on your site or with any of our other integrated touchpoints. The viral component of sweepstakes can double brand exposure and data capture.
Why Vigorate Viral Marketing?
- Cost-effective
- Let satisfied customers and engaged prospects refer your brand to others
- Viral marketing increases awareness and generates buzz
- Easily integrate with email, a website, promotions and other campaigns
- Multiple referrals at once
- HTML referral emails
FACT : In the US , 64% of the people will try something recommended to by a friend. A person will tell a good experience online to an average of 12 people, five times as many people as they tell offline.*
*Source: viralmarketer.com
Benefits of Vigorate Viral Marketing:
- Fast – Launch your viral functionality quickly; the web is the fastest communications tool; measure your “viralocity” in real-time
- Powerful – Let others deliver your brand message; word-of-mouth is a highly effective marketing tool as traditional marketing effectiveness declines; build your profile database
- Cost-Effective – Little or no added cost to campaigns; adds value to what you are already doing
Applications:
Tell-a-Friend (also Refer-a-Friend or Forward-to-a-Friend)
Integrate with your website, email, online promotions and campaigns
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