2016—2017 Digital Marketing Holiday Guide (eBook)

If you’re a marketer, there’s no avoiding the impending rush of this time of year: when consumers shift focus from the dog days of summer to the Back to School-into-Thanksgiving-into-Halloween-into-Xmas-into-New Year’s whirlwind; when retail sales kick into high gear and competition among marketers for share of consumers’ wallets drives pro...

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